Head of Marketing - Griffin's Branded and Huntley & Palmers

We’re looking for an inspiring leader to join our team in the full time, permanent role of Head of Marketing – Griffin’s Branded and Huntley & Palmers. Reporting to our Marketing Director NZ, this pivotal role is based at our Head Office in Ellerslie, Auckland (with onsite parking and delicious snacks included), spending some time at our two South Auckland manufacturing sites, driving cross-functional working relationships and project delivery.

If you’re a dynamic and experienced marketer who naturally thinks to the future, has solid experience crafting and building NZ brands and who is excited at the opportunity to influence how our Griffin’s Branded, ETA and Huntley & Palmers brands show up in pantries going forward, then this could be the role for you!

What will you be responsible for? In this role, you’ll develop and lead the strategic direction, vision and operational execution of brand, marketing, commercial and agency partnership strategies across the above-mentioned portfolios to drive sustainable and profitable brand growth. You’ll be responsible for…

• Strategy: Ensuring strategies are grounded in deep consumer insights (also commercially viable and future-fit to shifting market dynamics), partnering with category teams to align strategies to category growth trends, building and communicating a compelling brand vision and purpose, leading development of strategic communication plans & owning your portfolio inputs into business planning milestones
• Operational: Supporting the team to translate brand strategy into results driven, integrated marketing and execution plans, working cross functionally to execution excellence across all touchpoints, overseeing NPD projects & driving alignment across teams to deliver against 1 & 3 yr planning metrics
• People leadership: Leading, coaching and developing a high performing team of 2 direct reports (Senior Brand Managers) and 1 indirect report (Assistant Brand Manager)
• Leading & building strong agency partnerships
• Financial: Developing, managing and optimising brand, media and NPD budgets in line with authority levels

What you’ll bring to the role?

• 10+ years senior FMCG brand marketing experience (extra tick if you’ve had experience in sales, customer or field)
• Tertiary qualification with a marketing endorsement
• A passion for understanding your consumers
• Proven experience in leading, engaging and empowering your teams – you lead from the front, create a sense of belonging and are passionate about taking others on the journey with you to deliver results!
• Exceptional stakeholder engagement through building strong relationships and the ability to adapt your approach to connect and influence both internally & externally
• Strong strategic thinking and agility, with the skillset to create and drive portfolio vision & purpose across all levels of the business
• High level of commercial acumen – you’re connected to and understand the implications of the numbers & keep across the reasoning and impacts of key business decisions
• Expertise in brand development, innovation & digital marketing
• Proven budget and agency management skills (media, creative, digital, consumer)
• Circana or other scan data providers experience and MS Suite literate

What can you expect in return? In addition to having plenty of snacks on hand in the office, you can expect a competitive package, supportive working environment where you'll feel engaged and valued, career growth opportunities, flexible working options and a focus on health and wellness to make your workplace more enjoyable – including Birthday Leave, Wellbeing & Volunteer Days and a free onsite gym membership!

If you’re keen to be part of an internationally owned but locally operated company, creating happy snacking moments every day, we’d love to hear from you! Please apply directly online (and note the details below).

Our application process includes a second Job Specific Application Form to help support your job application. You will see this on the next screen if applying directly on our job board - https://griffinssnacks.chillifactor.co.nz/jobs

If applying via Seek or Mobile, this will be emailed to you within an hour of receiving your application. To receive updates please ensure you enter the correct email address and check your inbox (including the spam/junk folder) for Job Application Form and Updates. Email updates are sent via our recruitment software, Chilli Factor.