General Information
Date Published 04-Jul-2025 Advertising Ends 18-Jul-2025 ID# 12443 Role Type Marketing & Comms Work Type Fixed-Term Full-Time Workplace Type Hybrid Country New Zealand Location Hamilton & North WaikatoPosition Description
Whāia tō ara whakamua i konei | Where to next? Imagine tomorrow—here at Fonterra Here at Te Mātāpuna Fonterra, we believe in nurturing talent and providing opportunities for growth. If you’re applying for the next step in your career journey here at Fonterra, then you’ve come to the right place.Whether you’re looking to deepen your expertise, broaden your horizons, or take on a new challenge, we’re here to support your progress. We’ll help you bring your best and be at your best—because your growth is our growth. Mō tēnei tūranga | About the opportunity As the Marketing Manager – Sustainability & On-farm Success, you will lead the charge in developing and executing marketing strategies and campaigns that bring our Co-operative Sustainability vision and Farm Source On-farm Success programs to life for our valued farmers. Your role will be instrumental in driving awareness, engagement, and belief in our sustainability initiatives and support services.
Key responsibilities include:
- Lead the integrated marketing executional program for the Sustainability story and positioning of the Farm Source brand, aligning with Fonterra's sustainability strategy and the value of On-farm excellence.
- Productize Farm Source On-farm support services by developing compelling value propositions that showcase the benefits to our farmer and integrate them into our annual calendar of activities.
- Support the Compliance and Simplification program through robust communication plans to drive farmer awareness and understanding of compliance requirements and progress towards our goal of saving our farmers 1M hours in paperwork annually.
- Source and analyze information to unlock insights for growth, understanding farmer needs and beliefs in our sustainability strategy and support services.
- Collaborate with the Marketing Lead team within Farmer Experience to ensure alignment and integration of sustainability and On-farm success into our total value proposition.
He kupu mō mātou | About us
We are a Co-operative created and owned by Aotearoa New Zealand dairy farmers. Since our beginnings, collaboration, innovation, and passion have enabled us to share the goodness of our dairy with the world. We're committed to caring for the land, our animals, and every drop of milk, producing nutritious food with safe, quality ingredients loved here in New Zealand and around the world.
As part of the Fonterra Co-op, you'll be solving for a better future alongside a team connected by solid values as we strive to be a leader in dairy sustainability, dairy innovation and science, with a focus on New Zealand milk.
When you join Fonterra, you'll open yourself to a career of opportunities where you can grow with us by developing your skills, sharing your knowledge, and exploring diverse career paths that ignite your passions.
Mōu | About you
You must be highly organised, proactive, bring second-to-none communication skills and an ability to effectively engage with people from all parts of the industry. You will need to be resilient, able to negotiate tricky situations and stakeholders, and have excellent attention to detail. Naturally curious and passionate about the agriculture space, your customer focused approach and ability to build rapport quickly will help you succeed in this rewarding role.
Other key requirements include:
- Tertiary qualification in marketing or communications.
- Minimum of 5 years of proven experience in Marcomms roles, demonstrating ownership and consistent delivery of results across the marketing mix.
- Experience in key marketing management activities such as brand management, communications, content creation, and managing agency relationships.
- Strong analytical skills and problem-solving ability.
- Strategic agility to assess and implement marketing strategies aligned with wider business goals.
- Customer-focused with experience in translating customer insights into actionable strategies.
- Proven leadership skills, with the ability to drive change and achieve high-performing results through effective leadership and relationship management.
We live our values every day—Good Together, Better Every Day, and Every Drop Counts. They are for everyone and guide how we show up for each other, our farmers, and our communities.
He Wāhi mō te Katoa | Together, we're shaping a future of inclusion.
Inclusion is key to our Co-operative. We're building a team that reflects the diverse world we live in, believing it drives better decisions and innovation. We welcome applications from all backgrounds (ethnicities, genders, identities, orientations, ages, abilities, neurotypes, cultures, religions). Even if you don't meet every requirement listed, we encourage you to apply; we value your potential and growth. If you face accessibility issues or need accommodations during the process, please contact your recruiter. We ensure fair participation, allowing you to be at your best. Tātou, tātou.
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