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Product Marketing Manager - Signup & Onboarding

Xero
Auckland
Full time
4 days ago
Our PurposeAt Xero, we’re here to help you supercharge your business. We do this by automating routine tasks, surfacing actionable insights and connecting businesses with the right data, advisors and apps. When that happens, we’re not only making life better for small business, we’ll be building a stronger economy that can change the world.
How you’ll make an impact:
As a Product Marketing Manager for Signup and Onboarding, you will play a pivotal role in  guiding small businesses through their most critical moments with Xero: when they are trying out and using the platform for the first time. We are looking for a great candidate who is customer-focused, experienced with onboarding, product-led-growth (PLG) or lifecycle marketing motions, and able to  stakeholders to achieve meaningful results.
This is an exciting new opportunity to own Xero’s first moments of truth, and to help small businesses get the most out of Xero as quickly as possible. By gaining a deep understanding of onboarding business’ customer journeys, you will craft unique messaging, refine our signup and onboarding go-to-market strategy, plan product releases, and influence how we merchandise our products to make sure that the customer picks the product that’s best for them.

What you'll do:

What you'll bring with you:

Why Xero? Offering very generous paid leave to use however you’d like (plus statutory holidays!), dedicated paid leave to care for your physical and mental wellbeing as well as an Employee Assistance Program to access mental health care for you and your family, health insurance, life insurance, and income protection, wellbeing and sports programmes, employee resource groups, 26 weeks of paid parental leave for primary caregivers, an Employee Share Plan, beautiful offices, flexible working, career development, and many other benefits that reflect our human value, you’ll do the best work of your life at Xero.
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